You have to be proactive if you want to blog.
It's always important to know where your readers are coming from. It's important to know what they're clicking on. It's also important that you don't spend too much time trying to figure it all out.
I'm really bad about this. I love watching my traffic stats. I like making a post someplace else and watching what kind of traffic it generates. In elementary school did you ever release groups of balloons with your class's information to see who would find the note attached to the balloon and contact you?
Or - when you were a kid did you ever send signals up into the night sky with a flashlight in case aliens might pick up your signal?
I'm still waiting for a response on that one.
I always wonder if I'm just waving a flashlight around in the sky when I'm blogging.
That's why when you look at your stats, you'll be able to see what is actually having an effect, and this is good because you can do more of that.
Make sure you know what activities are directing traffic to your site. Is it the comments you left on a fellow blogger's blog? Is it the link in the sidebar that you exchanged for? Is it an article you wrote that had a link back to you?
I also like to know which links are being clicked. Do you know which is your most popular? Out of every link I have, text or image, this is my most popular, it's one of my referral links - though lately I've had it linking to one of my reviews:
But it's only getting a lot of clicks when it's in a mostly text post and it's the only graphic.
Know these things. But learn to recognize the patterns without having to analyze every little detail. I mean - it's possible to see things about the browser people are using, the operating system, what they had for breakfast, what their dog's name is. These things are important, but if you spend too much time worrying about that, you'll spend valuable time that you could have been using to create the traffic in the first place.
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